Mexican Syndicated Purchase Data
	Apparel Program Footwear Program

Segment Information
	Total Segment	Products Making Up a Segment
Market Size and Growth	X
Merchandise Mix	X	X
Retail Channel Shares	X	X
Retailer Shares	X	X
Brand Shares	X	X
Retailer Positioning	X
Brand Positioning	X	X
Customer Demographic Profile	X	X

At the individual product level (Men's dress shirts, women's casual shoes) a similar amount of information is available:

Product Information
	Retailer Information	Brand Information
Retail Channel Shares	X
Retailer Shares	X
Brand Shares		X
Price Paid Distribution	X	X
Average Price Paid	X	X
Shares within Price Segments	X	X
Shares within Age Segments	X	X
Price/Age Positioning	X	X
Customer Demographic Profile	X	X

Information Access Options

There are three options for companies interested in accessing Trendex's Mexican Information including:

• Subscribing on an annual basis to one of Trendex's tracking studies

  • Advantages Include:

    • Quarterly Excel customized topline report

    • Semi-Annual summary reports

    • Annual personal presentations

• Purchasing on a one-time basis either a syndicated one-time standard report or a custom designed report which focuses on specific product age/price segments (e.g. women's jeans, age 15-24, 400 pesos and over)